By Dalí Veliz
MKing Science, the Spanish technology and digital marketing consultancy, continues to strengthen its position in the international market. A few weeks ago, the consultancy announced the purchase of the American company 360 Conversion Analytics to boost its business in the United States.
Following this trend of internationalisation, the Spanish company has surprised with its entry into the Italian eCommerce market with the purchase of Ventis. This new addition, worth 9.5 million euros, represents the second acquisition within the European country, as well as the first marketplace for Making Science. In this way, the consultancy continues to bet on diversification , not only boosting its international reach but also the breadth of its business.
This purchase could become a solution to facilitate the cyprus business email database entry of Spanish SMEs into the Italian market:
“ This operation responds to the company's commitment to business diversification, which we have been working on for some time. This new step forward will allow us to be present in a key part of the value chain and offer Spanish brands the possibility of exporting their products to the international market through a marketplace that also has a native connection to the Chinese market through WeChat. In this sense, Spanish SMEs will be able to benefit from a simple platform tested by thousands of Italian companies that have grown their businesses outside the country's borders ,” explains José Antonio Martínez Aguilar, CEO of Making Science.