In addition to its specialization in digital channel conversion (CRO), data analysis and the improvement of user experience and interfaces, all of which are aimed at improving the commercial effectiveness of companies' digital assets. Flat 101 currently has a team of 150 professionals with extensive experience in digital marketing and sales.
Silviano Andreu , Head of Business Consulting at Minsait, says that “with the addition of Flat 101, Minsait brings to the market a unique offering to help companies redesign, launch and monitor their sales strategy, in a context of liquid channels where interactions flow between them and digital media play a central role. The pandemic has also irreversibly accelerated the adoption of digital sales models and technological solutions.”
In this way, the Indra subsidiary headed by Cristina cambodia business email database Ruiz will be able to position itself with a broader offering in relation to digital marketing and sales.
Following the acquisition, Flat 101 will maintain its autonomy
Regarding the sale of Flat 101 to Indra, Ricardo Tayar , co-founder of the marketing agency, explains that they will operate preserving their brand, management model and culture, as an independent entity "and will leverage the presence, commercial reach and scale of Indra to begin a new stage of expansion and growth in the service to our clients."
Ricardo has explained in detail Flat 101's approach to its acquisition by Indra in a thread published on his Twitter account, in which he highlights that, although Flat 101 continues to grow, this implies " an enormous responsibility to provide the type of service that is expected of us, and maintain a structure of almost 150 professionals, with all that implies." And as Ricardo told us in an interview in 2017 , his business has not stopped growing year after year.