They know everyone's at home right now

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Tip #4: Add value As Andy mentioned, now is not a time to pitch; it's a time to give. How can you add value to your customers in their time of need? Reachdesk, another great example. They are offering care packages with hand sanitizer. And, maybe a free lunch gift card. It's the little things that can add value and a memorable moment. covid19 marketing reachdesk BombBomb is another platform that has opened up its platform free to educators.


with the kiddos trying to homeschool. covid19 marketing bomb bomb Empathy should always be a common practice, but right now, it's more important than ever. Empathy helps you understand your customer's pain points. It reveals different ways that you can create better content that improves your messaging and your product. We want to think uae telegram phone number list about this as a short-term strategy, but for long-term engagement. Here’s how to adapt your PPC strategy during COVID-19 Now, I'd like to introduce Daire to take over the next session on PPC.


I’m going to talk a little about how we adapt PPC in these challenging times. Short of what we considered certainties only a few weeks ago remains so today, and PPC is no different from that. What worked for you in the past won't work for you now. People's habits have changed drastically in the last few weeks. Search and social media habits have changed, too. And your PPC campaigns must adapt to these changes, or they'll fall behind.