The subscription price is set by the channel owner, and it can be connected using special services or official bots.
Monetization services are paid platforms with tools for channel management: content creation, mailings, and subscription management. They offer several ways of monetization. For example, paid subscriptions or payment for individual content blocks. The interface of such services is more complex than that of bots. There are various functions, such as integration with other tools (CRM systems, mailings, etc.).
List of services:
QUO
Linder
Paywall
Cashwave
Bots are applications that work in Telegram. Bots can manage a complete list of unit mobile number database subscriptions, accept payments, provide access to content, and interact with subscribers via command messages. Some bots can integrate with other services, but their capabilities are limited to simpler tasks. They can be free with the ability to connect additional functions, or work on a modular payment system, where the user pays only for certain functions.
List of bots:
Tribute
Toolsy
Namelying
Vipsub_bot
Choose a monetization model based on your goals. Services — for deep analytics and management. Bots — for quick automation of processes.
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Instructions: how to connect monetization
We will tell you how to connect monetization using Toolsy as an example.
Step 1: Register in Toolsy:
Go to the website.
Please enter your email address and password.
Confirm your registration via email if required.
Step 2: Create a bot in Telegram:
Find the bot "botfather" in Telegram.
Click on the "start" command, then "newbot".
Enter a name for your bot.
Save the access token that "botfather" gives you - you will need it to set up Toolsy.
Step 3: Set up the bot in Toolsy:
Log in to your Toolsy account.
Go to the section to configure the bot or create a new project.
Enter the token you received from botfather.
Set up the basic parameters of the bot: name, description and commands.
Step 4: Enable monetization:
In the Monetization section, select the subscription type.
Set the price and subscription terms for users.
Select a payment method.
Step 5: Test the bot:
Before launching, check how the bot works in test mode.
Check if the channel subscription payment is processed and if access to the content is available.
Almost all bots have the same settings. Some, like Toolsy, need to be set up on the website, others, like Vipsub, are set up in the Telegram interface, without going to third-party sites. But the steps in each of the options are similar - this is the name of the bot, a description of the commands, setting the price for the subscription and choosing a payment method.
How to advertise an app and evaluate its performance
You can turn a TG channel into a source of income only if you constantly attract a flow of new subscribers and monitor the application's performance to avoid unsubscribes from the channel. To do this, you need to promote your channel and track statistics.
Advertise your channel on different platforms where an interested audience can see you. For example, on social networks, blogs and other TG channels with related topics. You can also promote the channel in Yandex.Direct and Google Ads.
So that people can get acquainted with the materials, see the value of your product and purchase a full subscription, arrange trial periods when they can join your closed TG channel for free or at a discount. Set up a bot to automatically answer audience questions and do not ignore subscribers' opinions about the content and their needs.
Regularly monitor the results of the application: subscriber growth, your coverage and unsubscribes. The above services have sections with analytics. It can be tracked there. Another tool is datafan_bot, which collects reports with data on the work of TG channels.