Learn to use the EEAT concept, which extends the EAT framework (expertise, authority, credibility) to include experience.
This approach helps Google assess the quality of content on your site, which in turn affects your site's search ranking. Learn how to effectively apply all four components of EEAT to increase your online visibility and reputation.
What is EEAT?
EEAT is an extension of the EAT concept, which south korea mobile database stands for Expertise, Authority, Trustworthiness, and now Experience. This concept is related to evaluating the quality and trustworthiness of web content. It is a key part of Google's search quality guidelines .
The move was met with a significant amount of backlash, largely due to the perception that Google is ignoring small publishers. SPAM updates have traditionally been seen as a positive step toward improving the quality of search results. However, Google's recent announcement reflects a worsening mood among search marketing professionals. One prominent criticism is that "small publishers are irrelevant," which captures the frustration of many who feel unfairly affected by the new measures.
EEAT is not a direct ranking factor in Google's search algorithm, but it is a concept used by people who rate the quality of search results. Google then uses the data from these human ratings to improve its own ranking algorithms .
Learn to use EEAT rating factors to your advantage
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