(CTR). To display them, they need to be configured

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This is how a topic cluster strategy works.Rich SnippetsRich snippets are fragments of page content that provide additional information about it on the SERP. We are talking about sitelinks, ratings, number of comments, product prices, among others. See, for example, all the information in the form of rich snippets when searching for “red velvet cup cake recipe”: Recipe result on Google Notice that it presents an image of the recipe, rating, comments and even the time it takes to execute the recipe.

Different from normal results right? Different from normal chinese europe phone number list results, right? Rich snippets bring extra information about your pages to robots and users and highlight your link in the SERP, which tends to increase your click-through rate with structured data, which has the function of organizing your content to make it easier for Google's robot to read.

This can be done by programmers or even through plugins, in the case of WordPress sites. There are two sites that can help you implement these rich snippets. The first of them is The first of them is Google itself, which presents a list of Rich Snippets, you identify any to use and they teach you the code you need to use.