How To Decide Which Messenger Marketing Platform is Right For Your Store
What percentage of your traffic isn’t completing their purchase? Bet you wish it was lower.
Messenger Marketing is the (not so secret) secret to maximizing Ecommerce conversion rates…
The painful reality is that the average Ecommerce store has a 69.57% cart abandonment rate.
To put it into perspective: if you were a brick and mortar store, that’s almost 70% of your customers reaching the front of the line, full carts, and wallet in hand… only to walk indonesia phone number list out before paying.
But why do they leave?
Well, 58.06% of US consumers say it’s because they’re either “not ready to buy” or “just browsing”.
Now, no one’s keeping the lights on just for browsers. If you’re spending the money getting in front of them, you need them to buy.
And that’s where the power of Messenger Marketing comes in.
Messenger Marketing platforms like Recart, Octane AI, and ShopMessage (and more) allow you to catch customers that would have stopped at browsing, and bring them back to the store by engaging with them on Facebook Messenger – sending them fast, personalized responses based on their browsing activity and questions.
And with 80% of shoppers revealing they’re more likely to buy from a company that provides a personalized experience… it’s also the perfect way to build a connection with new visitors to your site or socials.
So next time someone comments on your post, clicks on your ad, visits your site, or abandons their cart… you can open up an automated Messenger conversation specifically designed to engage them with your brand and convert them into paying customers.