This is one of the emails that this store sent to its customers in view of Valentine's Day:newsletter_shoe_shop
The first part of the newsletter mentions a recipe for loving yourself, and they write:
Take note:
300 g of self-esteem
150 g of inner strength
2 teaspoons of awareness
1 pinch of selfishness
Cook everything slowly and tell yourself every day how special and inimitable you are in your uniqueness!
And then the "call to action" button that says TREAT YOURSELF TO A PAMPERING, which takes you to the section on the website to purchase the products.
We really liked this idea, because it is original chinese singapore phone number list and can be used in other sectors. The newsletter then continues with other elements:
photos of some products with a find out more button - if you don't have an e-commerce it doesn't matter, insert the photos of the products anyway and write some details directly in the newsletter. At the end of the email, the call to action will be COME TO THE STORE!
a customer review, to instill confidence in the reader
a tip on "how to clean shoes", which comes directly from their blog
and finally the brands that resell and the advantages of buying online (free shipping, buy today and pay later with Klarna, free returns and exchanges)
Are you getting any ideas?
Both the image and the text of the post are very rich and contain a lot of information. This means that you can "re-propose" them to customers in other content, separating them from each other.