We will have gone a step further

[rochon.a1.119]

In the case of an upgrade for compensation , it will be necessary to evaluate whether the expense involved in this offer compensates for the dissatisfaction or loss of a customer.

I would venture to say that this expenditure is symbolic considering the possible consequences.

If we do not correct the injustice we have caused, we will surely crash irremediably.

An average dissatisfied customer tells 10 people about their experience.

So we are not only losing the person involved, but ten more, who in turn are doing who knows what...

The power of word of mouth (both traditional and version 4.0) should spain phone number list not be underestimated because it can cause us more than one disappointment.

The perspective changes with the upgrade for loyalty.

If we use upgrading marketing as a loyalty strategy, our customer will have a better experience than expected.

Not only will you be satisfied, exceeding your expectations.

We will have won a piece of his heart, which means we will have a better chance of seeing him again.

If we take into account that attracting a new customer can be up to 25 times more expensive than keeping them, I think it is worth dedicating our efforts to at least making them happy.