The main regulations governing the sales period

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The sales are approaching... Like many e-retailers, you are starting to prepare your products, your stock or even your various marketing actions and you are right!

You know this period well and you know that it can increase your sales tenfold and make your turnover explode.

This major event, which occurs twice a year for 5 weeks, in summer and winter, must be organized efficiently. You must therefore put in place the right strategies and respect good practices.

From both a regulatory and SEO perspective, it is important to put in place a precise action plan to obtain the expected benefits.

In this article, I will list the main rules that govern the sales period to comply with French regulations. I will also share with you a complete SEO strategy, inspired by the major players in online sales in order to south korea telegram number database considerably boost your traffic during this event.

First of all, it is important to remind you of the different laws that govern the sales period. Many e-retailers do not necessarily respect them and the consequences can be very costly.

This event is being closely monitored by the DGCCRF , which is none other than the General Directorate for Competition, Consumer Affairs and Fraud Control.

This service belonging to the Ministry of Economy ensures the economic protection of consumers. It therefore frequently carries out control actions on many e-commerce sites during this period.