[es-home-decor-top-domains-traffic]

[rochon.a1.119]

It is interesting to see that Goodreads, which now belongs to Amazon and is among the top 5 book sites in Spain, has seen a 4.4% drop in traffic from January to March.

Health e-commerce (+9%)
[es-health-ecommerce-websites-traffic]

Health e-commerce brands have also seen an increase in traffic globally, which is not surprising.

Below we see how much searches for health-related products and clothing have increased and are in the top positions.

To do this, we have analyzed three major domains of the health sector in Spain:

[es-health-ecommerce-top-domains-traffic]

Let us remember that in March, crucial changes began to occur due to the coronavirus and that they have had an impact on the population.

In the graph above we can see that all three domains have seen significant traffic increases just this month.

Home decor (+7%)
[es-home-decor-ecommerce-websites-traffic]

After the State of Emergency order came into effect, your home has become your office, your school, a restaurant and all the places you used to go.

Many consumers have therefore turned to decoration, either for pure pleasure or out of necessity, and this is reflected in the global traffic trend in the category.

Once again, we have not noticed any major changes in user belgium mobile database preferences when it comes to home decor brands - IKEA, Leroy Merlin and Zara Home are among the most visited pages.

But if we look at the evolution of traffic in the main domains in the decoration sector, we find that in Spain the leader is Leroy Merlin:


Leroy Merlin's website in Spain is the one that has gained the most traffic, with a 23% growth, which translates into more than 4 million additional visitors.