Of course, to reach the top positions on search engines, it is not enough to just enter keywords, but you need SEO optimization of your site and your strategy. If you are not an expert in the sector, you can still start to get an idea by reading the guides that you find here in this blog.
How to Follow Users on Facebook
When you create a Facebook Ads campaign , you have several ways to select importance of lawyer database your target audience. For the strategy explained in this post, we will use an audience created from visits to your website .
First, make sure you have installed and configured the pixel correctly within your site pages. Here is the procedure indicated by Facebook Business .
At this point we go to create our audience.
From the “Asset Library” of the Business Manager, click on “Audience” and immediately after on “Create Audience” and “Custom Audience”.
At this point a window will open asking you how you want to create your audience. Select “Website Traffic”.
Facebook Business Manager – Ad Audience Creation
Facebook Business Manager – Audience Creation
Here we are, at this point we can create our target audience and insert the people to whom we want to send our ads. We can select “all website visitors”, or refine our audience by choosing only the people who have visited some of our content.
If, for example, in the previous phase we have identified interesting keywords that talk about SEO, we can send our ads only to those who have visited the pages of our site that talk about SEO . In this way we have a high probability of meeting the same users who have solved their problem thanks to one of our guides.