where to share your content and what to include

[aburaihan66]

We know it can be challenging to know how to get started,

That’s why we’re sharing ideas on how to create content for every stage of the membership lifecycle.

Read on for helpful tips and advice on how to get started.

Know who you’re talking to before creating content
Your club or organisation is most likely open to anyone who wants to join, but don’t let this influence your approach to communicating with members. A ‘one size fits all’ approach isn’t always best.

Let’s look at age as an example. If your members tend to cambodia rcs data be under the age of 30, you’ll need to adapt your content to appeal to this generation. Here’s a few ways you could tailor your content to your younger members:

Create focused messages and use social media channels such as Twitter, Facebook, Instagram
Stuck on ideas? Curate content from other sources until you have a good grasp of what works and what grabs your members’ interest
Target your campaigns: make sure your younger audience can see them and engage with them on their terms
eBooks, podcasts and engaging blog posts are ideal lead magnets; make them accessible in exchange for email addresses. That way, you can create tailored newsletter content for your younger audience
With the LoveAdmin.com online membership software, you can group prospects and email them simultaneously. This feature means you easily create targeted emails and ensures they are delivered to the right audience.

One thing to remember
If you want to make it easy for your new-found audience to sign up with your organisation, make sure it’s easy to do.

Grab them while they are in the mood and make it quick and easy for them to join with an online registration form that connects to your membership database.