Important to know: Google (2022a) clearly states that E-E-A-T is used by Google's quality reviewers as feedback for evaluating the performance of search ranking systems and not directly affects your ranking. This means that they try to optimize the ranking system for search based on E-E-A-T. So if you have a Web site that is not in line with the pillars of E-E-A-T, future search engine improvements may cause you to lose organic rankings.
Page Quality and E-E-A-T
Quality evaluators (Raters) use Page Quality ratings to assess how well a page achieves its goal. The quality assessor does this in three steps.
The first step for Raters is to understand the purpose of a page. For example, a news page's purpose is to inform you about recent or important events. Pages designed with a particular purpose must also match ecuador mobile numbers list the content to the purpose. When that is not the case, that page receives a very low rating.
Step 2: Determine if the purpose of the page is harmful or could be harmful.
Raters here go to see if the page has a harmful purpose or is designed to mislead people from its true purpose. If this is the case, the page is immediately given the lowest rating. In the guideline Google defined exactly what they consider harmful, to give you a few examples: very misleading page title, the purpose of the page is harmful to the users, website and content creator have a very bad reputation and a lack of information who is responsible for the website and content.