The biggest difference between TikTok and YouTube is the length of videos that can be posted. Initially, TikTok videos were limited to 15 to 60 seconds in length.
TikTok has been gradually extending the founder email address list length of videos that can be posted, from July 1, 2021, videos up to three minutes can be posted, and on February 28, 2022, videos up to 10 minutes can be posted.
Videos can be posted to YouTube for up to 12 hours.
That's why there are many videos on YouTube that are over an hour long.
Although the difference in length between TikTok and YouTube is gradually narrowing, the length of videos that can be uploaded remains a major difference between TikTok and YouTube.
What are the characteristics of TikTok and YouTube?
Features of TikTok
The features of TikTok are as follows:
Easier to reach new audiences
Easy to go viral
No advertising revenue
Easier to reach new audiences
TikTok may display videos by new video creators or popular videos as recommended videos.
This increases the chances of being seen by a wider range of people and makes it easier to gain new viewers.
Easy to go viral
TikTok makes it easy to attract new viewers and create buzz.
Also, since users tend to enjoy recommended videos that appear in their feed rather than searching for and watching videos they like themselves, it could be said that TikTok has a strong entertainment element.
No advertising revenue
Since TikTok does not have advertising revenue, it needs to aim to monetize by combining it with other outlets where monetization is possible, such as YouTube.
We have also written a separate article on how to attract customers on TikTok.
We'll explain in detail, so if you want to know more about attracting customers on TikTok, please take a look here.
“Attracting customers to TikTok”
[Updated 2023] The latest marketing strategies to attract customers on TikTok!
By reading this article, you will learn how to start attracting customers on TikTok and how to effectively use TikTok if you are already attracting customers on YouTube.
Features of YouTube
The features of YouTube are as follows:
Earn advertising revenue
Effective for sales promotion and advertising
There are many videos with a beginning, development, twist and conclusion
You can set thumbnails
Earn advertising revenue
YouTube is unique in that it can generate advertising revenue.
There are four types of ads on YouTube, the most common of which are in-stream ads that play in the middle of a video and bumper ads that are up to six seconds long.
You can earn advertising revenue by having ads play when your videos are played.
Effective for sales promotion and advertising
If videos are distributed effectively, they can have a promotional effect and can even be used to advertise products.
There are many videos with a beginning, development, twist and conclusion
Since YouTube videos can be posted for long periods of time,
Problem statement → Solution → Summary
There are also many videos posted that are conscious of the introduction, development, twist and conclusion, such as the one above.
What is the Difference Between Curiosity and Insights?
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