More visibility thanks to social networks

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Backlinks
Inbound links have a double benefit for your website. They play a vital role in SEO , but are also very good traffic generators. The principle is simple: the more links you have pointing to your website, the greater your chances of getting traffic.

One of the most effective methods to get inbound links is to create relevant content . The information shared will lead other websites to place your link on their site as a reference. You can also negotiate with other website owners to do an article exchange.

These will therefore allow you to publish guest articles on hong kong telegram number database their sites in order to integrate your link. Their readers will therefore click on your link to visit your site. However, this weapon can be harmful if the source of traffic is dubious or does not have a direct relationship with your theme.

We therefore check the relevance and nature of the referring domains, the PageRank , the semantic coherence and many other parameters. All these tasks are of course easier with the right tools. What we need to remember is that good backlinks are inexhaustible sources of qualified traffic .

The increase in popularity of social networks has made them important levers for finding qualified leads . Companies use them to develop their visibility by communicating with their audience and sharing the latest news about their brands or websites.

For e-commerce sites (BtoC), social networks like Facebook, Instagram or Pinterest are places of choice to promote their products. BtoB sites, on the other hand, focus on professional networks like LinkedIn or Viadeo.

In either case, the principle is to place a link in the published content in order to generate qualified traffic on the website. This generally requires the intervention of professionals in a profession called: Community management.