SEO Guides Maria Zhuravleva Date of publication:

[sumaiyakhatun29]

5 Oct 2016 5 minutes 26 360 1. Tracking site changes This is the core function of the Wayback Machine. Wayback Machine snapshots can be used to compare what a site looks like at different times to see what has changed. Even if the Wayback Machine doesn't have many snapshots of the site (usually the case with less popular sites), you can still determine the date of the changes.


This is useful if you think the changes may have caused the site to drop iraq consumer email list in search results, look at the version of the page from the time after which the drop occurred and find out what negative changes caused it. Use this data to fix the problem. WE WILL PROMOTE YOUR BUSINESS Read more 2. Getting to know the site When you work with a new client, it's important to be familiar with their site and understand the intricacies of their brand.


The Wayback Machine can help you with this. You can see how the site has changed over the years and how much the brand policy has changed. Coordinate the changes with the client: "You used to say one thing, and now you say another, right?" 3. Search for previous redirects One good way to use the Wayback Machine is to find URLs that have been redirected over time.