Transformation, That Is, In The Information Age

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In This Scenario, It Is In Marketing That The Concepts Of One-to-one Relationships And Product Differentiation Began To Be Disseminated And Popularized. Furthermore, The Main Forms Of Dissemination Of A Given Brand's Solutions Are Still Carried Out In Offline Media, Such As Printed Matter (Such As Pamphlets), Newspapers, Magazines, Television And Radio, In Addition To The Distribution Of Gifts, Billboards, Fairs And Events, In Addition To Of Direct Mail.

How Did Marketing Come About? Marketing Emerged Due To south korea email list Digital. This Happened Because People Began To Have More Access To Information And, As A Result, Began To Compare Prices, Brands, Products And Any Factor That Helped Them Find The Products And Services That Best Meet Their Needs. In This Way, The Concept Of “the Customer Is King” Was Created And, As A Result, All Efforts Were Directed Towards Conquering It, Whether With The Manufacture Of A More Sophisticated Product, The Best Price Or Differentiated Brand Communication.

Marketing Is Essential For Brands To Better Segment Their Target Audience. This Is Because Products Can No Longer Be Produced Thinking About Serving A Large Mass Without Taking Into Account The Needs Of Customers. From This, We Start Investing In Quality To Achieve The Satisfaction Of A Pre-defined Target Audience. What Are The Main Characteristics Of Marketing? As Its Main Characteristic, Marketing Focuses On The Consumer.