By “outsourcing” routine tasks to AI, marketers can get a few extra hours in their workday and dedicate them to more strategic work, like brand positioning or market research.
Optimizes your conversion points — even if you lack real-life data.
I believe that this AI CRO mechanism doesn’t receive the recognition it deserves.
You can have AI analyze your assets, like landing pages or emails, even before you launch a product or campaign.
A great example is one of VWO’s free tools, i.e., thei r AI-powered heatmap generator. While it doesn’t cross-reference your customer data, it tells you if there are any usability issues that could block leads from converting.
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Gavin Yi, Founder & CEO of Yijin Hardware, told me that albania whatsapp number database he used AI-driven heatmap analyses to check if their mobile app’s existing design promotes conversions.
Yi told me he found out that certain CTAs and buttons were placed too low on the layout.
This meant lost opportunities because users wouldn’t scroll far enough to see them.
“By using the insights from the heatmap, I successfully repositioned crucial elements higher up on the mobile layout, resulting in an instant spike of conversions from this platform,” he says.
AI CRO: AI-powered heatmap
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