Engage with Your Followers and Customers

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Or, for a more advanced approach (that works particularly well for B2B organizations), enrich your online presence with case studies that testify to your team’s commitment to helping customers solve their pain points.

An excellent example of this tactic in action comes from ClickUp, which regularly publishes result-oriented case studies to showcase how it helps customers. What stands out in the company’s approach isn’t just that it shares the exact outcomes it has helped clients achieve. More importantly, the brand is further humanized by the fact that each case study ends with a CTA inviting prospects to get in touch with the business’ sales team to identify ways the ClickUp product could help improve team efficiency.




Lastly, as you endeavor to humanize your brand and make it more relatable, don’t forget to engage and communicate with your prospects — both on social media as well as in other online (or offline) spaces.

By encouraging communication, you’ll help your target audience see that your business is run by real humans. Moreover, it will help show that your organization cares about delivering an outstanding customer experience. Plus, engaging with your customers helps keep your business (and products) at the forefront of consumers’ minds, making them more likely to purchase and recommend your solutions.

In addition to the standard practice of replying to social media comments and messages (note that 76% of social media users expect a response in less than 24 hours), find ways to nurture communication on your site as well.

For instance, you can include a live chat option on your website to offer real-time help to consumers browsing your offer. You can add CTAs that invite prospects to get in touch by phone or email.

Or, you can do something similar to Transparent Labs. This cameroon cell phone number database brand includes a Questions section on its product pages — as seen on the Whey Protein Isolate page below — where customers can ask any question and get a very specific answer from one of the brand’s sales reps.



Create Relatable Content
Want to know the best way to make your brand feel more human?

The answer is simple: create content that really connects with people.

The truth is that people don’t like reading content that is too complicated. They prefer simple & clear language. And if you want to really engage your audience, your content needs to be relatable & easy to read.

The good news is that a Humanize you tool can help you turn hard-to-read content into clearer, more impactful, & human-like copy with minimal effort. It makes your content feel like it is written by a human, not an AI tool.
The appearance of ChatGPT radically changed the world of technology. The up-and-coming generative tools provide an opportunity for each user to evaluate the capabilities of artificial intelligence, and it is really impressive! The smart platform can compose songs, give advice (at your own risk), answer questions, and even generate code. With each new version, all these functions are significantly improved and provide a new high-quality level of utility.