Have a good corporate image
Everyone on Instagram wants to see good, valuable, and high-quality content, which is why you need to have a good corporate image. This includes using appropriate color palettes, templates, and logos.
The company logo is the foundation. You need to have a distinctive logo that is designed with your message in mind. We recommend that you learn about the privileges of logo design services , as they will know how to create a good logo for social media. This is because the size, for example, between Instagram and Facebook, varies.
Define your target audience
A big mistake when starting out on social media is believing that you have to talk to everyone, because the reality is that not everyone wants to listen to you. For example, let's say you sell hamburger meat. Why would a vegetarian or vegan person want to listen to you?
That's why you need to segment your market to focus on a egypt business email database target audience . This is very simple, you just need to create the profile of your ideal follower taking into account some parameters. For example: How old are they? What social networks do they use? What is their level of education or what do they like to do?
Have a social media plan
If you don't know what a social media plan is, it's time to find out, as it will become your best ally. A plan will be like a map that will help you with every step you take, in this case, every step, contributes to achieving your social media goals.
In your social media plan, you will need to define parameters such as the type of content and the category or topic to be published. You will also need to determine the dates, times, and strategies necessary to improve your performance on social media.