The person responsible for managing the company dashboard will have a complete view of the ongoing campaigns , actions and processes. Using a data visualization platform also helps in the day-to-day management and coordination of the team.
Now that we understand the steps to create the dashboard and know its advantages, it is time to put them into practice. To do this, we will first need to establish a series of actions.
Decide the refresh rate
If your company works with an ERP (Enterprise Resource Planning) system list of aruba consumer email or any other tool that can measure this information and extract data, it is recommended to update it continuously and automatically , depending on the needs and characteristics. The more frequent the update, the better.
Compare and measure indicators
To contextualize the data and analyze the trends, it is always good to do at least two analyses:
On the one hand, compare the current data with the previous period . For example, the current month compared to the previous month.
On the other hand, compare current data with average data . That is, put the data of the last year or a relatively long period into perspective compared to the averages.
As we have seen, the benefits of a dashboard are many. It helps define and implement your digital marketing strategy. Fast, visually appealing and real-time data visualization is a fundamental key to success. The dashboard provides business intelligence and will be your best ally to control the direction of flight. If you have any questions, at We are marketing we will help you set up the best dashboard to grow your business.
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