What does conversion rate mean for B2B websites?

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sakibkhan29188
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Joined: Sat Dec 28, 2024 4:41 am

What does conversion rate mean for B2B websites?

Post by sakibkhan29188 »

To put it briefly and simply: "Conversion rate" is a term from online marketing and shows us the relationship between the number of visitors to our website and the number who performed a specific action. We often encounter the term conversion rate in e-commerce and online marketing.

But the conversion rate can also be an important factor for B2B websites without an online store, namely if you want to fully exploit the potential of your online presence and actively integrate your website into the marketing and sales process.



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What does conversion rate mean in German?


The conversion rate describes the percentage of website visitors who perform a specific action—for example, filling out a form, subscribing to a newsletter, or purchasing a product. This metric is an essential tool for measuring the effectiveness of marketing and sales measures.
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