Links have a huge influence on a website's ranking. External links that connect to authoritative pages are the most highly valued by Google crawlers. Internal links improve the user experience, encouraging them to spend more time browsing your website.
When implementing a link building strategy on your site, you should forex database focus on anchor text as a key factor: these words are the elements you use to grab users' attention and get them to click on the link.
Below, learn the best strategies for optimizing anchor texts, using them correctly, and achieving a successful link building strategy.
Create relevant anchor texts
You shouldn't include anchor texts in your articles if they aren't consistent and relevant to the content you're developing: it doesn't feel natural to users, and your site will likely be penalized by Google.