But in reality, all businesses can generate new content ideas for quarantine, even those operating in the BtoB (business to business) market. Example: Aspel, a provider of billing, payroll and business administration systems for small and medium-sized businesses (SMEs), publishes daily articles on its Mi Propio Jefe blog with ideas, recommendations and tools focused on the current crisis.
Idea #3. Celebrating special dates in quarantine switzerland mobile database So-called seasonal marketing is very effective because it allows brands to share with their customers feelings, values and commitments to various causes, such as caring for the planet or education. uncertainty like the current one, this connection can be even more powerful, and generate more relevant and closer conversations with audiences.
Example: On June 27, Gaia Design – a designer furniture and accessories company – took advantage of its social media to invite its customers to celebrate International LGBT Pride Day from their homes. Idea #4. Suggestions to enjoy more time at home Content marketing is so effective because it allows you to gain the trust of customers and sell them more without overwhelming them with constant posts about the advantages of your products and services.