Create an editorial calendar

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In addition to sharing quality content, it is important to have an editorial plan . This is a perfect tool for planning all your social media activities and implementing your social media communication strategy.

Imagine the editorial plan uganda cell phone number list as if it were a calendar: add images, links, videos and everything you need to create your content. This way you will have everything at your fingertips and an overall view of the publication times. You will be able to decide if the timing and content are appropriate or, in case of a negative response, modify the calendar.

Filling your editorial calendar in advance is necessary to plan your work and not to let yourself go to improvisation. By writing messages on the same day, you would run the risk of not being punctual or running into some setback and not respecting the deadlines.

Remember that the editorial plan must be in line with the marketing strategy you are following. Therefore, if you want to grow on Instagram or increase your customers, create posts that can generate the highest number of likes or leads.

It is also essential that you use appropriate language and style on each social network. There is nothing more wrong than publishing the same post on all social profiles, without adapting it to the context.