Can I choose who sees my Google Ads ad?

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Google also gives you the ability to choose the characteristics of the user who will see the ad: age, topics viewed and passage from the sites of your commercial competitors.

What type of Ads can I use on Google?
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In addition to the text ad kenya cell phone number list that is activated by the user's search, there are two other types: display network and video campaigns.

Display network ads are banners or signs, virtual billboards that contain not only text but also your logo and images chosen by you that are positioned on strategic sites.

Video campaigns, on the other hand, are six or ten-second ads that are displayed before a video or during a video published on YouTube.

What are the keywords to activate Google Ads?
ChatGPT for Google Ads keywords list and keywords to use
To be successful on Google Ads it is essential to understand how to find the keywords for your campaign. To do this there are websites that can help you but, to have a real customization, you have to rack your brains and not look for easy standard solutions.
In any case there are free tools on the web that can help you especially at the beginning or the tools.