Growth in the e-grocery sector
During the pandemic, most stores switched to an online format, significantly increasing the e-commerce market. The biggest surge was observed in the e-grocery sector — the sale of fast-moving consumer goods (FMCG) online. According to research, this segment saw a 250% increase in 2020 alone. Sbermarket stood out the most in this area, with its sales volume growing 13-fold. Samokat.ru came out on top in terms of the number of orders in 2020. People used these services to order everything they went to stores for every day: groceries, household chemicals, etc.
Giant Marketplaces
The largest marketplaces in Russia are Ozon and Wildberries. Every year, the turnover on these platforms grows exponentially. For example, according to Ozon's report for 2023, the company increased malaysia mobile database its sales turnover (GMV) by 110% compared to 2022. For Wildberries, the same figure was 94%, but not for the year, but for the first half of 2023.
Strong online store
Among online stores, one can single out "Golden Apple". Almost half of the sales volume is online, despite the fact that offline points are located throughout the country and even abroad (in Kazakhstan, Belarus). Back in 2019, ZYA's online turnover was 3% of the total, and by 2022 this figure had grown to 40%.
Successful global cases
One of the first major commercial projects on the Internet was Amazon, founded back in 1994. It is the largest online retailer in the world. Amazon is actively developing its logistics infrastructure to ensure fast and reliable delivery to customers, and is an independent trading platform with its cargo Boeings, drones and a huge staff of couriers working in different countries. Amazon's market capitalization as of February 2023 is $ 1.05 trillion.
Alibaba is one of the largest companies in the world. Capitalization as of February 2023 was $ 283.96 billion. It includes three areas: B2B (Alibaba), B2C (Aliexpress, Tmall) and C2C (Taobao). Alibaba mainly works with the domestic market of China.