Case study: Don't let yourself be made a "fool"

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suchona.kani.z
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Joined: Sat Dec 21, 2024 5:30 am

Case study: Don't let yourself be made a "fool"

Post by suchona.kani.z »

A website redesign is extremely administratively demanding. You have to communicate your company philosophy, business process, there are many misunderstandings and so on. However, it can be done in a few hours, all you need is trust. Don't believe me? Let me compare two similar projects.

Company A had a project manager approach – they wanted to control everything to the last detail and actively participate in the development. In total, they spent 115 hours on communication.
Company B decided to hire the agency as a professional, put their trust in them and only checked the key parts of the project. They spent a total of 30 hours on communication.
Today, both sites are fulfilling their goals. Simply put, both sites are comparably successful. Meet Company B – 1st SOS and its CEO Peter Mendez.

How to save yourself work? You need to understand yourself
1 st SOS supplies 5* hotels in the Miami area with trained staff. A top hotel is a demanding client for a staffing agency. They often only want seasonal staff, but they also want highly trained staff. 1 st SOS therefore business owner database trains employees for specific professions according to the hotel's needs.

Peter expected the same perfect service from his digital agency. He didn't want his employees to spend time consulting on the website. In short: the next time you work with a digital agency, pay attention to one thing - to make sure that the agency understands exactly what your business goals are .

How much time does a website cost?

If you want to assign tasks effectively and not make a fool of yourself, follow these 3 steps:

Carefully prepare a project brief for the agency
Check
Evaluate the results
How to prepare a website project
It is important to remember that no company needs a nice, modern or even designer website. It needs a website that has a business benefit. You want the website to help you meet your business goals. You need to know your target users well and work strictly for them in the preparation phase. Pass these goals on to the agency.
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