better understand the difference and if WhatsApp Business Platform is right for you, we recommend watching this video, complete and exhaustive on the topic. Take your time and student data watch it until the end, it will solve many doubts, Smshosting's word
How does WhatsApp Business work? Why should you use it? In this video we will explain in detail what you can do with WhatsApp Business App and what its limitations are.
It works like sending SMS and email campaigns: you select the list and send a mass message.
As stated in the WhatsApp Business Policy, the app cannot be used to send promotional messages:
“The Company may not send advertising, promotional messages or marketing communications. You may respond to a person who contacts the Company following an advertisement placed outside of a chat on WhatsApp, as long as such advertising does not violate the Sales Policy.”