To start an omnichannel business You need to use a series of tools that can integrate physical and virtual sales channels. These are, for example, fundamental resources to apply this business model:
Headless platform like VTEX, for example, capable of integrating various omnichannel applications;
ERP system to integrate and plan the albania number data of the company as a whole;
OMS system that integrates stocks and allows you to view orders placed on multiple channels;
infinite shelf , which allows you to sell online to a consumer who is in your physical store;
Multi-channel marketing automation system, which synchronizes your advertising across multiple channels;
in-store pickup , which allows customers to pick up online purchases at your physical store;
locker or smart cabinet, where your customers can collect products;
. , which allows you to create an online shopping file or sell online shopping from third parties;
Social selling , which allows you to share your virtual shopping cart and make sales via social networks;
ship to home , which allows physical store customers to choose any delivery address;
click and collect , which allows the customer to reserve a product in a physical store and analyze it before purchasing;
ship from store , which transforms physical stores into a delivery network for products purchased online;
return to store , which allows the customer to exchange a product purchased in the virtual store in the physical store.
RESOURCES FOR AN OMNICHANNEL ENTERPRISE
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