Do not respond to comments

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To do this, it will also be essential to have the complicity and ingenuity of the content manager and the community manager.

Oh, and get yourself a good conversational calendar to take advantage of key dates.

Posting content that doesn't generate any returns
One of the functions of the social media manager is to know and plan well which content is likely to be most interesting and how it should be published to generate a good return.

A very common mistake is to make posts that are not interesting.

It is known, for example, that posts with photos generate 110% more thailand phone number list comments and 53% more likes, or that texts with less than 200 characters get 70% more participation.

To achieve the desired objectives, you must have this data at hand.


It's good to want to get as many likes as possible, but you have to keep one thing in mind: social media is a place of exchange between the brand and the community or potential customers.

Therefore, it is important to keep an eye on account activity and respond to all messages to generate conversation, trust, and resolve questions or problems of our clients (present or future).

What are the most in-demand new digital professions?
New technologies are constantly evolving and companies need people specialized in the digital world.