By adding interactive content to your strategy, you take advantage of this moment to capture your customer's attention. The buyer’s journey is accelerated at every stage. In the first phase (discovery), interaction works as a powerful means of attraction. Then, in the selection phase, you can demonstrate the benefits of your products. A significant differentiator of interactive content for saas, in this context, is customization.
that perfectly fits their needs. Let's show in more detail estonia whatsapp data how interactive calculators are especially useful for this. It goes beyond a simple textinteractivity combines a large amount of information with a unique experience, in order to optimize your content. This brings you closer to your buyer persona – and you are no longer the one directing the conversation.
In those early stages, this means offering different options to each user. No matter who you talk to, content should point directions in a more captivating way than simple text. A study conducted by the content marketing institute indicated that marketing campaigns used % more images than in the previous year. This means photos, infographics, etc.
This means giving your customers an example
-
- Posts: 397
- Joined: Tue Jan 07, 2025 4:50 am