The Relationship Between Lead Quality and Telemarketing Success

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If the emails meet the predefined threshold, they are given a safe passage to the recipient’s inbox. However, if the score is higher, they might get expelled to the spam folder; get completely rejected at the network level without any feedback to the sending server; or get directly dropped with an error, something like a hard bounce.Types of Spam FiltersIn general, there are several different types of spam filters, which have a different approach to how they catch spam.BlacklistsThese filters monitor different Denylist/Blacklist databases globally and will stop emails coming from IPs listed in such blacklists.

Denylists (blacklists) are databases containing lists of domains estonia whatsapp data and server addresses that have been reported as regular senders of spam content. Content FiltersContent filters go through the email message and look for specific words and language that could suggest that the email is clickbait, phishing, or other types of spam. Most content filters look for similar things – bad words used multiple times, such as “offers,” “limited-time,” sexual language, and others. They also watch out for common scams such as the “ 419 scam”, best known when impersonated by a Nigerian prince asking for money against the promise to return a larger sum in the future.

Header FiltersThese filters are focused on reading the information transmitted via the header of the email, such as the source IP, if the email is sent to a group of recipients, and more, and aim to ban messages from bad sources, such as IPs known to be used by spammers.Language FiltersSome Email service providers monitor the language of the emails, and if that language varies from the country language of the recipient, they might stop the messages. These filters may be set differently, but in general, they aim to protect recipients from content that is not tailored to their needs.