Usability translates as the ability to use. This concept means the ease of interaction with something, most often applied to websites and applications for computers and mobile devices.
A website usability audit is necessary to improve the china phone number list resource's accessibility and ensure its ease of use. Good usability allows the user to quickly find the necessary information, improves behavioral factors and contributes to the growth of the website's positions in search engines, which, in turn, increases traffic and sales.
What influences website usability?
The usability of a website is influenced by many factors, including accessibility, design, navigation, content, interaction, information architecture, and layout. Let's look at the main aspects that are important to consider when conducting a usability audit:
website development;
audience interaction;
content;
information architecture;
website design;
website availability.
The site must be developed according to these parameters:
Cross-browser layout.
Correct encoding.
Special characters must be made in code.
Page code and CSS must be valid.