Use Email Campaigns for Customer Re-engagement

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Indeed, while credit cards may often seem like the default, we shouldn’t forget that there are other payment methods that can be leveraged during the black friday period. These include debit cards; paypal; gift cards; apple pay; buy now, pay later; store cards; venmo; google pay; even cryptocurrency. And the list goes on and on.With such a variety of payment options out there, you wouldn’t want to miss an opportunity to close a purchase. Imagine the ready-to-buy customer that goes to checkout and they don’t see the payment method they prefer or are used to, thus deciding to leave the product.

To avoid this and similar situations, implement the most popular belarus whatsapp data payment methods listed above on your checkout page.. Simplify your store’s checkoutthe competition among retailers for black friday ecommerce sales is rough. But there’s also competition among buyers for the products they want to acquire from their much-desired list of items. They don’t have the time to wait on your online store. With that in mind, your store’s checkout should be as simple as possible – a one-page, one-click buying process would be best.

One way to do that is to implement a safe mobile wallet that stores each customer’s payment information. It allows them to simply review their order and buy by clicking a single button.Another useful piece of advice is to introduce dynamic checkout buttons that allow returning customers to pay with their preferred payment method, preselected from previous purchases. You can go one step further and add such buttons on the sales/products pages in order to streamline the process.Last but not least, have a test group go through your checkout process.