In order to be found on Google, a good ranking is essential in inbound marketing, because the click rate increases the higher a website is listed on the Search Engine Result Page (SERP). With around 200 ranking factors and around 600 algorithm changes a year, the fight for first place is a constant challenge - even for SEO experts. A few tips to help you be found more easily on the Internet.
The competition for the top position is ultimately caused by the great reticence that Google shows with regard to its update releases. The world's search engine leader does not reveal its cards. Only major updates are communicated, and even then only vaguely. Bloggers, website operators, online shop owners, etc. feel the impact of Google algorithm updates once or twice a month.
To be found on Google, the venezuela whatsapp data quality must be right
According to Google, it has only one goal with its algorithm: quality assurance. The search results should be high quality, offer added value and, above all, give the user exactly what they are looking for. This means that websites that place value on content and structural quality from the outset have nothing to fear and have the basic prerequisites to be found more easily online. Therefore: the reason why a site falls completely into Google nirvana is usually bad content or some kind of trick that is discovered at some point. The goal should be to create relevant, topic-related and informative content (see Content Marketing ) that optimally answers a search query and motivates the user to read, stay and return.
SEO basics so you can be found quickly on Google
With over 200 ranking factors, it is impossible to take all of them into account, there are basics and some important current changes that need to be taken into account so that your pages can be found in the search engines.