There are various approaches that companies can use to effectively implement recruiting campaigns on social media. These three approaches have proven particularly effective for our customers.
social recruiting campaign on Meta
A meta campaign draws potential applicants' attention to the company or the vacant positions. High-quality video and photo material makes not only the advert but the entire social media presence personable and authentic. The direct address to the target group leads to a high interaction rate. By clicking on the advert, potential applicants are taken directly to a lead form where they can leave their contact details. The applicants therefore remain on one platform, which means that the hurdle to applying is low. This approach is also inexpensive and can be implemented quickly .
Social recruiting with the creation of a landing page
Creating a landing page is particularly recommended for egypt phone number data companies or job advertisements that require more explanation and more information from applicants. The applicant is then directed from the meta campaign , as described above, to a landing page for the job advertisement. The applicant learns more about the company there and the company receives more qualified applications via an application form through this social recruiting measure.
Social recruiting with the creation of a career page
The combination of social media recruiting and employer branding via your own website is a sustainable solution in recruiting and employer branding . Applicants go directly from the meta campaign to the careers page. Here they can find out more about the company and the corporate culture. This often allows applicants to determine early on whether they identify with the company. The applicants who are recruited are therefore usually not only professionally qualified , but also fit in with the company values and culture. A well-maintained and optimized careers page also increases organic traffic on the site and makes planning and implementing future social recruiting campaigns easier.