The first articles you find will provide

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To check the search intent of the keywords you have in mind, you must search for those keywords in incognito mode on Google (or in the search engine where you want to position). you with the necessary information to know what your audience expects from that search.

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3.- Information search
In this step, I reiterate again the importance of search intent. You have to be clear about what your audience wants to read when you decide to create your content and in this way adapt to what they want to find.


At this point, it is very important to be clear that your content list of us mobile database must be 100% original, because if it is not, you can be severely penalized by Google, which will cause poor positioning and, therefore, less traffic and less achievement of your online objectives.

For this reason, this step is a little slower and more complex, since you must feed off of those first articles that you find when searching for your keyword, since in them you will find information that you may not have had on the subject, interesting structures for your subject since you will see exactly what your audience reads and how they do it.

In many cases, this will help you create rich and interesting content, since by checking the same information from different sources, you will be able to contrast information and give a new, fresh and truthful point of view to your audience.

In this step, I recommend that you take your time and research the topic, even if it is a topic you already know, since knowledge is always power and when it comes to having ideas to create content, it is essential to expand it.

Offering a differentiation from the rest of the articles, however small, will provide you with content that better fulfills its objective.

4.- Design and creativity
In this step, I insist on the importance of creating content that is completely original, so as not to suffer any type of penalty from the giant Google.