Let's now see step by step what are the phases that form the content marketing process and how analysis can help to carry out the different activities more quickly.
This step typically includes analyzing top competitor content and audience preferences, finding gaps in your content plan, and researching future content topics. This is the process a content specialist should follow when top benefits of using fusion database deciding what content is most likely to help your business achieve its marketing goals.
One of the biggest challenges of this phase is creating an effective master plan for the content and deciding what to write in each of the blog posts, making sure that the chosen topics are appreciated by the target audience. This is certainly not a quick activity, in fact, within the entire process of Content marketing, it is certainly one of those that require the most time to be completed.
Our Content Marketing platform allows you to overcome this challenge and conduct thematic research , getting a complete overview of what your audience needs in just two clicks .
We collect hundreds of content ideas on a particular topic you are researching, group them into different themes, and prioritize them based on how they resonate with your target audience.