Site performance report data

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An extreme example would be something like a PDF file, which is difficult to navigate on mobile. Links are hard to find and click, as is text, which is hard to read. But all the text is still there and can be perfectly indexable with the mobile-fist approach.

All of this means that the smartphone Googlebot can, and will, crawl pages that don't appear to be mobile-friendly. But it doesn't mean that a page's mobile usability doesn't impact your mobile site's rankings.

If you offer a poor experience, hide content and images, or your site has mobile issues, this can directly affect your ranking chances.

It brings us back to the point that we need to optimize for users and not just for Googlebot.

Focus your efforts on providing the best possible experience singapore mobile database for your website users, while considering what we know Google takes into account in mobile-first indexing, and you should have no problems.

8. Page speed is very important
Nobody wants to browse a slow website. In fact, users still want fast websites and site speed remains an important ranking factor.

And during a session on mobile-first at SMX in 2017 , Google’s Gary Illys confirmed that page speed has been incorporated into mobile-first indexing. The reality is that having a slow loading speed acts as a killer, while speed boosts the rankings of faster sites.

Again, make sure you optimize for users and not just search engines.

Slow page speed can negatively impact your bounce rate, the time users spend on your site, and your conversion rate. If you take the time to improve your loading times, this can have a positive impact in a wide number of areas.

You can analyze your site speed and related issues using the SEMrush Site Audit tool , specifically the Site Performance report.



9. Dealing with separate mobile and desktop sites
The last point you need to know, and no less important, is how to effectively manage mobile-first indexing when you have separate mobile and desktop sites.