Implementation of semantics

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Commercial sites, as a rule, do not have much text, and the question arises: where to implement key queries.

There are several ways:

Write short but informative descriptions for each product. This will help add text to the page and use keywords.

It is important that the description is of high quality, uk consumer email list contains the main characteristics of the product, its advantages and possible areas of application.

You can also add reviews or ratings, this will help expand the content of the page.


1312-9.jpgAlso, don't forget about the product names - add the entire query there, not just the brand or model name.


Integrating a tag tile into a page. A tag tile is a block with keywords related to products on a page. Clicking on a tag redirects the user to the desired page with this tag, most often this is a page with similar products.

Semantic micro-markup. Micro-markup allows you to structure the information on the page and help search engines better understand the content on the page. For example, you can add micro-markup for products on the page, indicating their name, description, price, etc.

Correct use of headings H1, H2, H3, H. They help to structure the content and use keywords.

Embedding semantics into breadcrumbs. This is a navigation element that helps users understand where they are in the hierarchy within a site.

You can also implement semantics on a commercial page by adding:

short SEO text;
product reviews;
structural data in the form of tables;
"Advantages" block;
filters and menu items;
external links - the text in the <a> tag area is "glued" to the page where the link leads, as if this text were located on the page itself.
All of these methods allow you to implement semantics on commercial sites, even if there is little or no text on category pages. It is important to understand that each site has its own characteristics, and the optimal solution may be individual for each page.