Typical agenda items:
Collect and prioritize topic ideas.
Discuss feedback and response from monitoring or business areas.
Conduct performance checks for content that has already been published.
Prepare content for the editorial calendar and distribute tasks.
The frequency of these meetings can vary, but should be scheduled so that all content can be agreed and implemented in a timely manner. A typical example would be a larger monthly meeting, combined with short weekly jours fixes.
Continuous Collaboration
With the help of project tools or messengers, everyone involved bank data stays up to date, coordinates editorial processes and agrees on approvals. Even short-term ideas or changes to plans can be implemented easily.
Typical areas:
Collecting and developing topic ideas together.
Manage editorial processes and coordinate releases.
Create, distribute and monitor content.
Documentation and success control.
The Editorial Calendar: From Planning to Implementation
The editorial calendar contains the specific content and the associated to-dos. A good editorial calendar also offers flexibility for spontaneous content and current developments. It is crucial that the individual content is not only assigned to specific dates for all those working on it, but that the status from the topic idea to approval and publication is immediately recognizable - and that everyone knows what he or she has to do.
Very important: Don't just plan to send content, but also reserve time for interaction in your editorial calendar.