2. Outreach
Once you’ve built your outbound sales list, it’s time to target them with phone calls, emails, text messages, and advertisements—or, have a field sales team that visits prospective customers at their place of work.
The goal of these efforts is to get prospects to respond to your messages, take your calls, or book your meetings so that you can start the “real” sales process.
3. Qualifying
Once you have a prospective customer’s attention, figure out: Is this someone who would genuinely benefit from my offer?
Assess (with no BS) whether it’s in the prospect’s best interest to purchase your product. If it is, move them toward that buying decision. If it’s not, let them go.
Qualifying sales prospects is one of the key skills I look for when benin telegram data hiring new sales reps. Everyone focuses on their pitching skills, objection handling, drumming up business, and closing the deal. But qualifying a prospect is the foundation of a great sales process. If you accurately qualify quality prospects, you’ll waste less time on folks who won’t convert.
4. Pitching
Once you’ve qualified the prospect, it’s time to make your sales pitch. This is all about creating a vivid mental image in the prospect’s mind of how they’ll benefit from your solution.
You are selling your value. You want them to want what you have to offer.
No matter how well-qualified a prospect is, they’ll probably still have concerns that you need to address before they are willing to make a buying decision.