Your main keyword should be the main focus of your landing page. It should be an accurate description of the content on the page and potentially connected to your brand. Additionally, it should be the focus of.
Secondary keywords are more detailed supporting words related to the main keyword. If you include secondary keywords in your content (naturally, of course), you will probably improve your rankings.
You can start your keyword research by selecting a few long-tail keywords that resonate with your audience. Imagine you run a surfing blog. Using our Keyword Overview tool , you can malaysia mobile database search for “Surfboards” as your target keyword and add more from there. It will show you the search volume for your primary keywords and how difficult it is to rank for them, as well as related search terms you may want to consider.
2. Use short and descriptive URLs
There are also less technical options for optimizing your on-page SEO efforts. For example, the way URLs are structured in your content can improve your SEO rankings and is relatively easy to implement.
An effective URL should:
Use Keywords: Your URL should include at least one target keyword.
Be simple: it should make it easier for users to understand the content of the website.
Be concise: It is preferable to use short URLs. They should be around 60 characters long. Most search engines cannot process long URLs and it could affect your rankings.