WebP format – the future of image optimization

[mstakh.i.mo.mi]

Reduces the amount of data downloaded by the user.
Improves the mobile performance of the site , which is especially important in the era of mobile-first index .
An example of Lazy Load efficiency
Parameter Before Lazy Load After Lazy Load
Page load time 4.5 seconds 2.1 seconds
Downloaded data size 4.2MB 1.5MB
Bounce rate 60% 35%
Automating image loading with Lazy Load is a quick and effective chinese overseas canada database way to improve the performance of your WordPress site . Whether you choose to implement it manually or use a WordPress plugin , this technique will bring tangible benefits to both your users and your site's position in Google.


The WebP format is a modern solution developed by Google that allows for effective optimization of WordPress images . With WebP, you can significantly reduce the size of image files without any visible loss of quality, which speeds up page loading and has a positive effect on SEO results .

What is WebP?
WebP is an image format that combines the advantages of JPEG and PNG :

Small file size (up to 30-40% smaller than JPEG).
Transparency support (like PNG).
Lossy and lossless compression in one format.
Size comparison example.