“10 years ago, marketing effectiveness depended on the size of your wallet. Today, marketing effectiveness depends on the size of your brain” – Brian Halligan, co-founder and CEO of Hubspot
“Content builds relationships, relationships are built on trust, trust builds revenue” – Andrew Davis, bestselling author, sales speaker and founder of Monumental Shift.
“If you are truly relevant to your audience, they will pay attention to you” – Martha Gabriel, writer, speaker and digital marketing consultant .
“One way to sell to a consumer in the future is to simply get their permission in advance” – Seth Godin, one of the world’s leading marketing authors and a member of the Direct Marketing Hall of Fame.
The only way to win at content marketing is to make your reader say, “This was singapore business email list written just for me” – Jamie Turner, CEO of 60 Second Marketing.
“One of the best ways to sabotage your content is to not tie it back to your goals” – Ellen Gomes, Content Marketing Manager at Marketo.
“If you have more money than brains, you should focus on interruption marketing. If you have more brains than money, you should focus on inbound marketing” – Guy Kawasaki, one of the top experts and evangelists in marketing, social media, innovation and entrepreneurship.
“Today, to connect with buyers, you need to stop pushing your message and start engaging your customers. The rules of marketing have changed and the key to winning is using that change to your advantage.” – Braian Halligan and Dharmesh Shah in the book Inbound Marketing: Found Using Google, Social Media, and Blogs.
“When creating content, be the best answer to what people are searching for on the Internet” – Andy Crestodina, co-founder and chief strategy officer of Orbit Media.
“You need to create content that is ridiculously good – content that is useful, enjoyable and inspiring” – Ann Handley, Director of Content at MarketingProfs.
There are also phrases about customer satisfaction
“Nothing influences a purchasing decision more than a recommendation from a trusted friend” – Mark Zuckerberg.
“Satisfying customers is not enough; you have to love them” – Philip Kotler.
“Your unhappiest customers are your greatest source of learning” – Bill Gates.
“The company that builds a loyal following has an army of followers to promote its content day after day” – Will Reynolds, founder of Seer Interactive and considered one of the masters in SEO strategies .
“If you leave customers unhappy in the real world, they will tell 6 friends. If you do the same in the digital world, each of them will have 6,000 contacts” – Jeff Bezos, CEO of Amazon.com.
“If you create a romance with your customers, they will advertise you themselves” – Philip Kotler.
“For a business not to advertise is like winking at a girl in the dark. You know what you’re doing but no one else does.” – Stuartt H. Britt, advertising consultant.
“The goal of all advertising is to buy new customers at a profit. Learn what your customers cost and what they buy, and spend all your ammunition where it counts.” – Claude Hopkins, advertising professional.
“Nobody counts the number of ads you run; they only remember the impression they make” – Bill Bernbach.
“Don’t find customers for your product. Find products for your customers.” – Seth Godin.
“Give them quality. That’s the best kind of advertising” – Milton Hershey.