LIT, the digital executive education platform of Saint Paul Business School, is extending the registration period for its free courses until the end of May, in celebration of Labor Month. The goal is to continue encouraging learning in favor of social distancing in the face of COVID-19. Those who register by the 31st of this month will have 30 days of free access to more than 25,000 hours of content and more than 100 courses in the areas of business, leadership, digital, finance, marketing, management and innovation.
According to Adriano Mussa, professor, academic director and co-founder of LIT, the ability to update skills and abilities (called reskilling ) is essential for the new job market scenario. "In this sense, we want to raise people's self-esteem and help them adapt their knowledge to the needs of the new era of digital work," he comments.
With more than 6 million micro-moments consumed in the period, the israel whatsapp data platform registered more than 70 thousand registered students, the equivalent of 12 million reais in subscriptions and a daily average of 600 certificates issued by Saint Paul Escola de Negócios, elected five times as one of the best business schools in the world, according to the Financial Times.
Work of the future and the benefits of personalized learning
Using the onlearning methodology , LIT also offers personalized teaching with Paul, the first tutor in the world to use IBM Watson Artificial Intelligence technology , to enhance learning throughout the student's professional journey. The user can test themselves and discover how they should study to absorb the content in the best way and what to learn, eliminating content they already know.
According to Mussa, the school stands out not only for the curation of course content and the quality of teaching within the platform, but also for the level of digital maturity, which the school has been working on long before the COVID-19 scenario: "Digital Transformation was a fundamental part of LIT's development, 4 years ago. We rely on tools such as Big Data and Artificial Intelligence and we constantly update ourselves to obtain greater assertiveness in delivering to the student, so that they can improve their knowledge and develop the skills of the future in a unique way", he concludes.