Globalization and the popularization of the Internet, especially in the second half of the 1990s, have definitely changed people's lives in every way. Before the Internet, people used to watch or record videos on television or with older devices and it was not possible to share this information with thousands of people at once.
For people born before the 1990s, or those over 30, it was a challenge to leave books behind and start consuming content more quickly online. And that was because not everyone was aware of the infinite possibilities of the Internet.
And this transition happened gradually and, mostly, naturally. Before social networks , as we know them today, photoblogs, messaging software, webcam video calls ... all became popular until YouTube .
You might be thinking: What does that have to do with thailand telegram anything? And I'll tell you: EVERYTHING. Let me explain. What happens is that after the popularization of Youtube and social networks like Facebook , Instagram and Twitter and the creation of more functional smartphones, Digital Marketing has gained strength . Especially through videos uploaded on these social networks.
To give you an idea of the extent of the information and its reach, Facebook has around 1.13 billion active users daily (Statista, 2016) and of those, 76% use their feed to find relevant content (HubSpot, 2016).
Instagram has around 500 million active monthly users (Statista, 2016) and according to data from the social network itself, more than 95 million photos and videos are shared every day by its users.
If you're still not convinced about how important it is to include video and social media in your digital marketing strategy: 90% of all marketing professionals indicated that their social media efforts generated more exposure for their business . (Social Media Examiner, 2015)
But, in order to be successful in your social media strategy, you have to produce relevant and engaging content so that you are not just one of the millions of videos on the Web. And for that, in addition to talking about topics relevant to your audience, you have to know how to edit your videos .
There is no need to despair if you are not an expert on the subject, in this article we will present you 6 applications to edit videos that can help you in this task and most importantly: You can do it from your cell phone!
Come on?
6 Apps to edit videos
Now that you know a little about the history and importance of videos in the Content Marketing strategy , below we will present you with application options compatible with Android and iOS.
1- Premiere
One of the main and most popular applications for Android stands out for its ease of use. Premiere makes your videos look professional. You just have to choose your clip and the music to edit a simple video. But, if you want something more elaborate, the application allows you to add transitions, effects, reorder the scenes. It is also available for Mac and it is very easy to share from the application to Youtube or Fabekook, for example.