The company led by Tim
Posted: Sun Jan 19, 2025 8:24 am
Its diversification policy has seen the brand expand into digital and subscription services, including its App Store, but also Apple Podcast, Apple Music, Apple TV and Apple Arcade. To put its success into perspective, in the new year alone, App Store customers spent approximately $540 million on digital goods and services (more than €440 million).
Cook has thus managed to distinguish itself from its competitors, becoming the first American company to reach a market capitalization of 200 billion dollars.
On the other hand, Amazon, despite losing its leadership, recorded a indonesia business email database healthy growth of 15% in brand value to reach 254.2 billion dollars (just over 209 billion euros). Amazon is one of the few brands that benefited during the pandemic and the unprecedented increase in demand generated by the confinement and the subsequent closure of physical stores.
In third place is Google, which was also overtaken by Apple but saw a marginal increase of 1% in brand value to $191.2 billion (around €157 billion). The Mountain View giant saw its revenues fall for the first time as a result of the pandemic, as the vast majority of its revenue comes from advertising, which has been affected over the past year.
Cook has thus managed to distinguish itself from its competitors, becoming the first American company to reach a market capitalization of 200 billion dollars.
On the other hand, Amazon, despite losing its leadership, recorded a indonesia business email database healthy growth of 15% in brand value to reach 254.2 billion dollars (just over 209 billion euros). Amazon is one of the few brands that benefited during the pandemic and the unprecedented increase in demand generated by the confinement and the subsequent closure of physical stores.
In third place is Google, which was also overtaken by Apple but saw a marginal increase of 1% in brand value to $191.2 billion (around €157 billion). The Mountain View giant saw its revenues fall for the first time as a result of the pandemic, as the vast majority of its revenue comes from advertising, which has been affected over the past year.